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Small Business Articles |
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| Buying a Business |
| Start thinking about buying an established business if you want to avoid the immense risks involved in starting one. Not everyone wants to start a business from scratch, and buying a business with the infrastructure in place lets you focus on building it up, as opposed to getting a new business off the ground. This is not to say that it's easy to buy an existing business; it's a fairly complicated process throughout which you need to know exactly what you're doing.
First off, decide that you do More.. |
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| Survival Tips For Small Businesses |
| You may be in Mail Order, Direct Mail, or you may be a local merchant with 150 employees; whichever, however or whatever---you've got to know how to keep your business alive during economic recessions. Anytime the cash flow in a business, large or small, starts to tighten up, the money management of that business has to be run as a "tight ship."
Some of the things you can and should do include protecting yourself from expenditures made on sudden impulse. We've all bought merchandise or services More.. |
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| From Birth to Death |
| Your product is dying. With the same inevitability that we humans move ever closer to death, so does every software application move towards its eventual demise.
The difference is that we have become increasingly competent at caring for ourselves and each other with the result that our chances of a longer and fuller life continue to increase with time. We have learned to recognise our own and each other's positions in the life cycle, and become aware that we have the means and ability to provid More.. |
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| Creative Metrification - A Technique to Improve |
| Some things in business are relatively easy to measure - these are the "hard" metrics such as sales volume and profit, production per man-hour, time without an accident, shipments without error, number of customers served, on-time delivery, etc. Other, "soft" metrics, are more difficult to quantify, but with a little creativity, measurement can be made of just about anything.
It is a process I call "Creative Metrification" but before I tell you more about it, I have to first issue a disclaimer. More.. |
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| The Key to Creating Total System Empowerment |
| In this paper, I will:
1. provide a framework for creating total system power at all levels and in all positions;
2. describe the regularly recurring pitfalls that limit total system power, and
3. demonstrate how these pitfalls can be avoided in order for systems to realize their full potential.
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An Empowered System
A system in which people at all levels and in all positions are able to make happen what they want to have happen and what the system needs to have happen
I. What is the fu More.. |
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| 4 Areas Where Your Business is Losing Money |
| In my 18 years of consulting I have heard it all. Everything from competition to managed care as reasons why it's hard to create the business of your dreams. New customers are needed to keep any business going but it is how you and your staff manage these customers that determines your success in business.
In every business that I have gone into over the years, what amazes me most is the amount of lost income from poor handling of the major income generating areas of any business. I will cover More.. |
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| Why Internet Shopping is the New Mall of the Future |
| Last year, trillions of dollars transferred hands on the internet with regard to sales, or as the internet wishes to call it, eCommerce. The internet is becoming an increasingly complex manipulation of do's and don'ts. However, one thing I am sure of is, what are you doing? The cliche says, "Either get in the game, or sit and watch from the sidelines." I've been sitting around long enough and recently took bold steps to leap into eCommerce.
If you are reading this article and are an owner of an More.. |
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| Passion Is Key To A Successful Business |
| Passion. Passion alone can make your business successful. As anentrepreneur, you are a passionate person. For why would anyoneinvest such incredible amounts of time and energy on something theyhave no REAL desire to do? If you do such a thing, then it's just bullshit.You have built an unreal, superficial way work environment and basedon that you most likely are not very satisfied in what you do.
Being passionate means having the inner drive, desires to make yourgoals and achievements real. An e More.. |
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| Selling Your Business, Entrepreneurs Role |
| $elling $elling $elling
What makes a great sales person? Well, the natural ability to selldefnitely could not hurt. Sales people are a passionate, obviouslypeople oriented, motivated and energetic bunch. An entrepreneurneeds to be everything in one. And one key ingredient to molding anentrepreneur is his/her ability is to be a good salesman. Why after allhow can run a business if you can't sell your product or service? Itobviously makes no sense whatsoever.
An entrepreneur either has to be the More.. |
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| Small Business Server Business Tips |
| Top 3 Ways to Maximize Your Small Business Server Consulting Profits
Over the past 7 years, Microsoft Small Business Server (SBS) has gained traction as a widely-respected Small Business Server networking suite.
As a result, many small business computer consultants, systems integrators, and value-added resellers have jumped on-board the Microsoft Small Business Server bandwagon.
However, before you go ahead and bet YOUR company on Microsoft Small Business Server, consider the following three More.. |
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| Top Ten Resolves for Building Your Business in 2005 |
| 1. Resolve to build a consistent network system.
Since referrals are easier to sell, are often more loyal, comparison shop less, spend more and frequently refer others, it makes good sense to develop a solid system for getting referral business. Join a successful networking club in your area or on the internet and give plenty of introductions to other members. Ask your current clients for referrals, make getting referrals a condition of doing new business, give out your business card frequently More.. |
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| So You Don?t Believe in Outsourcing |
| Entrepreneurs are hardy stock. But sometimes hardiness can get youinto trouble.
Especially when you're over committed and could use a little help.
All too often, new business owners decide they don't need to hire anyoutside services. You know how it goes?."I can do this myself. Howtough can it be? It's just a simple direct mail campaign."
Big mistake! Trying to do it all yourself ?unless it's your area ofexpertise?.usually costs you more in the long run. And most of the time,the work looks pr More.. |
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| Starting an Aircraft Washing Service |
| To wash an airplane there are many items you will need to keep in mind. The first is safety while working on the tarmac of an airfield. When moving any vehicle on the tarmac the driver should always maneuver the vehicle in square turns. The reason for this is so that the pilots of the other airplanes can predict the movement of your vehicle. A person should never drive their car or truck under the wing of larger planes. This can be dangerous because the top of the vehicle can catch a part of the More.. |
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| Self Serve Car Washes in the United States |
| In the 2003 Auto Laundry News Survey it was determined that only 10% of the Coin-op Car Washes had a web site. So if you are doing lots of individual research on car washes that are self serve, do not expect to find a lot of data on the Internet. Owners of coin-op car washes say that only 76% have internet access. The average population is 64% in the US. Not much better, so this low tech sector of the Industry seems to remain un Tech. Only 15% of coin-ops surveyed took credit cards for tokens, m More.. |
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| Business Scents - Do They Work? |
| You see it often in large shopping complexes. Customersseem to be flocking to a certain stall in large droves.There is a special attraction that cannot be explained.
Isn't it great to see your own customers flocking to youin droves, like bees to honey? Could you do with some extra attraction to your business?
In most of our marketing efforts, the sense of sight reigns supreme. Banners and billboards catch customer's eyes at every corner of the street. These visual statements can bevery effecti More.. |
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| Promote Yourself More Successfully |
| One of the great challenges for independent professionals and small businesses,especially when starting out, is generating visibility to ultimately lead to generatingsales.
One of the specific challenges, I have found, is knowing what to say about yourselfand your operations and services when asked "so what do you do?"
? Have you ever stumbled over your words when asked what you do?
? Have you ever received the response, "Oh, I see", followed by silence?
? Do you ever feel as though you do n More.. |
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| Operational Aspects on P and L Statements of Mobile Services Businesses |
| What kinds of things effect mobile service businesses P and L's? Well this is an excellent question and as I see the Annual reports of companies who do mobile services, such as Ecolab, Service Master, Halliburton, Luftstanza Food Services, etc. I see many similarities. For instance we have noted as many of the others the climate conditions, El Nino effects, Mud Slides, road closures, snow. low temperatures, Hurricanes, etc.
So obviously;
(1) would be extreme weather conditions that affect the More.. |
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| Setting Prices - Pricing Your Consulting Services |
| THE PSYCHOLOGY OF PRICING
In case you hadn't noticed, people can react very differently when faced with the same price for a product or service. In fact in most cases, we'll never actually know what is in their minds when they consider a price and then decide to respond to it in certain way. So what does that mean for those of us pricing and selling our services out there in the market?
Typically, people who sell services go for an hourly rate. They use a process called "reverse competition" t More.. |
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| Small Business Pricing Strategies |
| TACTIC #1 -- Never simply slash your prices, unless you're trying to empty obsolete inventory. Instead, try repackaging your prices so they're more affordable in the short-run so more prospects can afford them. For example, rather than pricing your service for the year, "Our monthly newsletter is only $39 for the year." Instead, try "Our monthly newsletter is only $3.25 per month." If you accept credit cards, it's very easy to set up reoccurring monthly charges that are billed to your subscriber More.. |
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| The Key To Success - Choose The Right Partners |
| Do you promote yourself as offering prompt, reliable and quality service?
Of course - none of us promote ourselves as anything less, and equally we strive toprovide this level of service all the time.
So what happens when you take your networking to the next level, and start to offerreferrals, or even establish partnerships or alliances for certain activities?
Whatever you do at this point creates significant impact on your business andpersonal reputation - potentially positive and also poten More.. |
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| Specialty Advertising in C-Stores |
| It appears the mini-blimp indoor theme and concept is making significant headway. We have seen them in the halls of Congress sniffing for anthrax. What else can we use them for? C-Stores can use Mini Blimps Advertising and Surveillance to prevent Shoplifting. These can be paid for by beer vendors, soda vendors as advertising signs, which float around the store like a pool sweeper around the family pool. It does not have to be a blimp shape, it could very well be any shape such as a giant banana More.. |
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| Old Data in Database Marketing Software |
| Database Problems in Marketing
I have been working on a direct mail campaign for our team in many areas and we are finding that the yellow page listings and business list CDROMS contain so many closed companies that we are spending too much on the mailings, which are opened a little less because of the anthrax scare. Even customized lists are of little value. No one is keeping these lists fresh and deleting the ole data. Book of Lists are outdated as soon as they come out, CDROMS rip people off More.. |
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| Small Business and Over Regulation |
| Over regulation of small business is so intense it is getting hard to make a buck.
For my example of the type of over regulation in small business, which turns the American Dream into an American Nightmare, I will use a simple business like a car wash. Partly because I am in the Car Washing Industry and partly because I am very familiar with all the crazy rules. We could pick any business for this topic since over regulation is so common place like Death and Taxes that it is expected. However i More.. |
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| Don?t Wait for the Perfect Plan |
| 1. Don't Spend Too Much Time Planning
When you are entering a new market, you won't know the hidden problems and challenges you will face. You won't understand those problems until you make a few mistakes. And you won't solve them and go on to making success of your new business of your are capable of direction quickly.
Most successful new businesses - about 90 per cent of them - end up following practices that are different than anticipate. That's why it doesn't pay to spend too much time and More.. |
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| How to Protect Yourself & Your Business |
| As a business owner, you already know how important it is for your customers to feel safe about doing business with you. After all, if a customer even suspects he may not receive everything he was promised, then chances are he's taking his business elsewhere. So to prevent that you offer guarantees, secure payment methods, prompt customer service, and more. You do whatever it takes to show each customer that you are sincere and trustworthy.
But what steps do you take to protect yourself and you More.. |
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| Small Business Essentials: Start Here |
| Thinking of starting a business on line? If so there are two things you absolutely must commit to before ever opening shop on the web. Any one who refuses to realistically consider these two factors should not be in business. That may sound a bit rough, but the glut of businesses on line that ignore these factors will soon come to an end as customers demand service in return for their dollars.
The first factor in determining whether you should even be doing business on line is your ability to d More.. |
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| How To Accept Credit Cards |
| If you plan to do business online, then your website will need to accept credit cards. For many, the idea of applying for a merchant account sounds like a daunting task, but the truth is that building an online store is incredibly easy these days. The major credit card processing companies have improved and streamlined the process of setting up accounts, and software companies have had several years to improve their software to the point that it is easy for non-technical business owners to creat More.. |
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