Here are just a few ways to increase and diversify yourincome from your consulting business.
1. Sell More Services to Your Existing Clients
Instead of spending all that time and money trying to get new business, why not try to sell more services to your existing client base?
If you are an accounting and tax consulting firm, forexample, you likely have clients who need some assistancein their record keeping and documentation. In addition toyour year-end tax services, could you provide monthlybookkeeping and financial statements, accounting systemsetups, training in accounting software, or other servicesto assist your client?
Monthly services, in addition to annually billed fees, will help you smooth out your cashflow and minimize the seasonalnature of your business.
2. Mass Market Your Advice by Productizing Your Services
Could you produce a folio, special report, newsletter,e-book, book, audio cassette, video, or course? If so, youcould enjoy making money even when you're not billing foryour time. While asleep or on vacation, the sale of yourinformation products could be generating additional income for you.
Sell such products through direct mail, mail order,exporting, and Internet marketing (your own website,your own affiliate programs, eBay auctions, and so on).
As well as the passive, residual income that informationproducts can produce for you, they also help establish yourcredentials as an expert. This, in turn, produces more consulting opportunities for you.
3. Perform Group Consulting
Seminars, workshops, and teleclasses enable you to help many participants in a cost-effective manner. In addition to paying for admission, your attendees may also purchasesome of your information products or even become yourregular consulting clients.
4. Consider Additional Markets
Could you sell your consulting services to federal, state, provincial, or municipal governments? Could you be an expert trial witness?
If you consult with local clients, could you extend yourreach nationally or internationally by using the telephone and Internet?
These few ideas are a starting point for you to brainstorm all the possibilities for exploding your consulting income.
RESOURCE BOX:
J. Stephen Pope, President of Pope Consulting Inc.,has been helping clients to earn maximum business profitsfor over twenty-five years.
For more information about profitable consulting and other Work at Home Small Business Ideas, visit:http://www.yenommarketinginc.com/consulting.html |